Let customers actually see the product they customize and design, meeting their expectations and driving more sales.
Brick-and-mortar and online shopping are no longer two separate entities as consumers routinely price and compare commodity products on their smart phones while pursuing the aisles of big box stores.
Shopping for a t-shirt? Simply swipe through style and color options online, even while standing in the store.
Especially when purchasing big-ticket items, there is a new norm: the online visualization of products customized by the consumer.
Are companies willing to make and photograph every complex and customizable product when there are millions of possible combinations to meet this new consumer norm? Most likely not.
The solution to being able to display this staggering number of combinations is to use images that are generated by software, as the choices are being made.
These images are generated by the same technology that powers today’s amazing computer gaming technology, which allows very realistic images to be generated and displayed quickly